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The Brand Kit node holds everything that defines a brand in a single place: name, description, market & positioning, voice & tone, guidelines, color palette, fonts, logo, and reference images. Connect its Brand output to any generation node (Generate Text, Generate Image, Generate Video) to keep output on-brand.

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Getting a brand fast

Add a Brand Kit node, then open its config panel and use the Saved brand control. Pick a brand you saved earlier, or extract from a website by pasting a URL. Extraction is AI-driven: it reads your site’s design and copy and fills the whole brand (name, logo, palette, fonts, tagline, description, voice, market & positioning, guidelines). The site’s detected colors/logo/fonts are used as candidates and as a fallback if the model can’t determine a field. Everything stays fully editable afterward.

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Managing brands

The Saved brand control lists your completed brands with their logo and palette. From it you can:
  • Load / switch to snapshot any saved brand into the node, then switch to another at any time.
  • Add to extract a new brand from a URL, or create a blank one to fill in manually.
  • Remove to delete a saved brand you no longer need.
When a node is linked to a saved brand, edits you make in the panel are saved back to that brand automatically, so every node using it stays in sync.

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What downstream nodes receive

  • For Text, the name, description, voice, guidelines, market, palette and font names are prepended to the prompt as brand context.
  • For Images & video, the logo and reference images are passed to the model as reference images, alongside any you connect directly.

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Fields