> ## Documentation Index
> Fetch the complete documentation index at: https://docs.orisu.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Brand context

> Capture core company context and emit it as structured brand data for downstream AI nodes.

The Brand Context node captures core company context (name, story, value proposition, audience, and positioning) and outputs structured brand data that downstream AI nodes can read.

## When to use

* Briefing image or copy generation
* Keeping brand facts consistent across workflows

Common patterns: `brand_context → generate_text`, `brand_context → generate_image`.

## Inputs

This node has no inputs.

## Outputs

<ParamField body="Brand" type="brand">
  Structured brand data for downstream AI nodes.
</ParamField>

## Configuration

<ParamField body="companyName" type="string" default="">
  The company name.
</ParamField>

<ParamField body="description" type="string" default="">
  A description of the company.
</ParamField>

<ParamField body="valueProposition" type="string" default="">
  The company's value proposition.
</ParamField>

<ParamField body="targetAudience" type="string" default="">
  Who the brand is for.
</ParamField>

<ParamField body="positioning" type="string" default="">
  How the brand positions itself in the market.
</ParamField>